Notification on VI system upgrading of Beijing E-Town International Investment & Development Co.
Thank you for your continued support for E-Town Capital!
Since its establishment in 2009, our company has been committed to serving the technological innovation and industrial development of the Beijing Economic and Technological Development Area (BDA). We have continued to push forward our core businesses such as industrial promotion, industrial investment, financial services and science parks, in order to serve the BDA and contribute to Beijing's vision of "three science cities and one hi-tech area".
To meet the needs of E-Town Capital's long-term strategic development, enhance our brand image and improve our brand influence and competitiveness, the company is set to launch a new version of our logo and upgrade the VI system.
This upgrade has improved the shape, color, orientation and font spacing of the logo, making it more fashionable, dynamic and recognizable.
I.Comparison of old and new logos
II. Logo interpretation
The double 'E's extend into a circular graphic, symbolizing integration, completeness, and coordination. This represents E-Town Capital's complete industrial, capital and service chains, and reflects its operational intentions of deepening its three-chain integration and creating a coordinated industrial development model.
The overall shape of the logo features an outer circle and inner square, resembling an ancient coin, symbolizing discipline inside and harmony outside. It not only reflects the attributes of the company's financial industry, but also implies that E-Town Capital connects with global innovation resources to realize coordinated development.
With red as its main color, the logo symbolizes E-Town Capital's self-confidence and its sense of mission as a state-owned enterprise.
III. Logo use
From now until Dec 31, 2021, the new version of the logo, as the core of E-Town Capital's VI upgrading concept, will gradually replace the old version and appear in company image displays, cultural promotion and product schemes.
During the transition period, the old and new logos will have the same effect.
E-Town Capital has all legal rights to all of the various logos and images used by the company. Any individual, group, or commercial entity is strictly prohibited from using or modifying them without permission or authorization.
The company also reserves the rights and obligations to commercial behaviors involved in the original logo, and retains all rights of interpretation.
With a renewed image and mission, E-Town Capital will continue to make new breakthroughs.
It will focus on areas such as industrial finance, science parks and innovation service providers of capital operation, and comprehensively deepen the reform of state-owned assets and state-owned enterprises, to achieve its high-quality development and contribute to the BDA and Beijing E-Town!
Beijing E-Town International Investment &Development Co.
July 7, 2021